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Multifamily, Commercial & Real Estate

Property Photography

The Project

Trent Robertson has been a property photographer for almost 10 years. If you add his 12 years marketing experience at RealPage, a leading multifamily SAAS provider, he has an expert understanding of what constitutes effective multifamily marketing. Add an expertise with Adobe Photoshop and Lightroom, for example with ethical retouching, and your property will look amazing. The goal of this type of photography is to let site visitors feel as if they are walking along the leasing path of the property, spurring action on their part to make an appointment with a leasing agent. 

The Basics

Canon 5D Mark III
Canon 14mm 1:2:8  L Lens
Canon 17-40mm 1:4 L Lens

Team

Trent Robertson

Categories

Photography

Workflow

We usually start with in-depth research to understand your business needs, then move to wireframes, sitemaps, prototypes, and development. This careful approach may seem overkill, but it goes a long way to assisting you in creating your content.  

Time Management

We fit our timeline to best fit our client needs and resources.

Customer Participation

It is vital that someone is an advocate for your customers. We are happy to take on this role, strengthening your message. 

Market Research

Initial market research is a vital part of any project. It insures high user adoption and satisfaction.

Project Management

We work closely with every one of our clients to insure all goals and other success criteria are met.

DESCRIPTION

The site naturally had to offer visitors a straightforward and streamlined way to find and compare products, recipes, nutritional value, as well as packaging. The site also had to match Sara Lee Deli brand and style guidelines while providing an effective way to manage it all on the backend.

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Brand Style Guidelines

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Responsive Design

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Easy Site Management

Admin Research

The backend of the site needed to be easy to manage. So we made sure all admins had control over their experience so they could alter their admin needs according to their specific role.

Site Redesign

The site had to meet rigorous. brand guidelines to match all aspects of the Sara Lee Deli brand experience.

Web Development

The custom CMS was developed in PHP, mySQL, JavaScript, CSS, HTML.

Ruby Red Frog is focused on creating a positive and enriching client experience. This means optimal communication by way of well defined processes as well as an array of easy-to-use collaboration tools.  

Other Recent Works

Please check our portfolio page often, because we are always adding newly completed projects. We hope to add your project someday!

Let’s Start Something new
Say Hello!

It all starts with “Hello”. So just drop us a line and see if you think we are a good fit. No commitment. We are happy to answer any questions or even give you guidance as to how to approach your project – even if you don’t choose us.