Research Services
Turning curiosity into clarity—through research that informs design decisions and drives business outcomes.
I lead research with a clear goal: uncovering actionable insights that bridge the gap between user needs and business strategy. Every engagement starts with thoughtful planning—identifying what we need to learn, choosing the right methods, and aligning with stakeholders to ensure the research delivers impact.
My approach balances qualitative depth and quantitative validation, using interviews, usability testing, heuristic evaluations, surveys, and data analysis to surface meaningful patterns. I don’t just hand over findings—I synthesize them into compelling narratives, journey maps, personas, and prioritized recommendations that teams can act on with confidence.
- Research plans tailored to project goals
- Stakeholder alignment and facilitation
- Moderated and unmoderated usability testing
- Survey design and analysis
- Customer journey maps and behavioral personas
- Insight-rich reports that guide design and product strategy
